Episode 28
Unveiling the Lessons: Reflections on In-Person Events, Networking, and Repurposing Content
Episode Summary
Welcome back to "A Whole Lotta Shift!" I'm your host, Jen Ingram, and I'm excited to be back after a few weeks of travel. Today, we have an episode packed with valuable insights and lessons learned from hosting an in-person event. We'll also be diving into the importance of repurposing content, engaging with our audience, and finding the right clients for our businesses. So grab your favorite beverage, settle in, and let's jump right into this episode of "A Whole Lotta Shift"!
About the Host:
Jen is a Dream Catalyst and Business Mentor saving hustling female solopreneurs from the chains of corporate America. Her passion lies in helping women through their self awakening so they can finally break free, turn their side hustle into the business of their dreams, and live a life full of time, location and financial freedom.
Jen is a California girl at heart, now living out her dream in the Midwest, traveling, coaching female solopreneurs and sharing her own story of triumph and empowerment across speaking platforms. When she's not traveling, she enjoys spending time with her college aged son and her rescued Pit Bull.
After 20 years of various project manager and corporate trainer roles while juggling a wide array of side gigs, she has mastered the ability to help women see what they cannot see, believe they are meant for more and take aligned action to make it happen. With an MBA in Change Management, and a Health and Life Coach Certification from the Health Coach Institute, Jen is an expert at creating both the business process changes and the personal habit changes needed to finally Break UP with corporate and go all-in on your side hustle or long standing passion project.
Connect with Jen on Facebook or Instagram!
Facebook: https://www.facebook.com/jenelleingram/
Facebook group: https://www.facebook.com/groups/wholelottashift/
Instagram: https://www.instagram.com/midwestvalleygirl/
Free Gift: https://mailchi.mp/4f4ae02ebe45/beat-the-odds
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Transcript
We all have something that we could share that if
Speaker:you were put on the spot and somebody said, hey, what's something that you could
Speaker:talk about for five or ten minutes to a group?
Speaker:There is something, there is some chunk of
Speaker:knowledge that you have that you could easily share with other people
Speaker:on the spot without having to put a whole lot of thought to it right?
Speaker:There is some sort of skill set that you have or knowledge that you have
Speaker:that could easily be shared overthink
Speaker:that. Don't overanalyze that or try to perfect
Speaker:that. Welcome to a whole lot
Speaker:of shift, podcast. The podcast for multi, passionate women
Speaker:with an entrepreneurial spirit where we provide inspiration,
Speaker:motivation and education to help you shift away from all the
Speaker:shoulds and supposed tos to what's truly possible for
Speaker:you in your business and your life all on your own
Speaker:terms. You ready girl? Let's make shift happen.
Speaker:Hello, and welcome to another episode of
Speaker:a Whole Lot of Shift. If you are catching this
Speaker:live in the group, please hop on and let me know that you're here
Speaker:and say hello and I'll try and
Speaker:watch for your comments. As you all know, sometimes those comments show
Speaker:up and sometimes they don't. And if you're not catching this live in the
Speaker:group, what are you doing? Get in here. There is
Speaker:always lots of information shared, so
Speaker:thank you guys for your patience. I know that we are a little bit
Speaker:off schedule today and actually for the last week, so
Speaker:typically I have my Monday mindsets that I share on Monday mornings, which
Speaker:are my five minute Monday mindsets to kick off your week. And then
Speaker:on Fridays I like to have our coffee chats and
Speaker:sometimes those coffee chats go live out on the
Speaker:podcast, but it gives you an opportunity to interact
Speaker:live within the group instead of just listening to the recorded version
Speaker:of the podcast. So today I am meeting with you in the
Speaker:afternoon, so I encouraged everyone to grab their iced coffee for a
Speaker:nice summer afternoon drink.
Speaker:I got mine handy. And I am excited to get this
Speaker:kicked off for those who aren't in the group and maybe don't know
Speaker:because I've been trying to share in the group, but I've been
Speaker:traveling for the last, like, three weeks and I just got back to
Speaker:town this last week, and my body was kind of like, okay.
Speaker:Yeah, well, now you're sick because you've
Speaker:just been running ragged. I did all the things while I was
Speaker:traveling and I was working while I was traveling. So just
Speaker:navigating, trying to enjoy myself and enjoy the company
Speaker:I was with and do all the sightseeing that I wanted to do and experience
Speaker:all the things on top of working full time while I
Speaker:was there. And then of course, my mind's constantly on my business
Speaker:and even as the little things that I'm doing,
Speaker:I'm constantly thinking about okay, is this something that I could capture and create some
Speaker:content around? So your mind is constantly
Speaker:going, which if you're listening to this, I probably don't have to tell
Speaker:you, you are an ambitious
Speaker:woman who is trying to get her business to grow and get
Speaker:it off the ground. And so you know exactly what I'm saying. Even though you
Speaker:may not be physically working your business that day, there is some sort
Speaker:of mental workload that is
Speaker:occurring. And I think after a while, if you don't
Speaker:allow yourself to take a break, your body will tell
Speaker:you it's time to take one anyways. And so that's kind of what has happened
Speaker:anyways. Welcome back. I'm so excited to be back with
Speaker:you all here. This last week I hosted
Speaker:an event and I had some really good lessons learned and that's what I wanted
Speaker:to share with all of you today on this copy chat. I wanted to
Speaker:catch you all up on a couple of important announcements that are occurring within the
Speaker:group with the podcast. And of course I wanted to share with
Speaker:you some really important insights and lessons learned. It's really funny because
Speaker:I've been gone for about three and a half weeks and all I could think
Speaker:of is I have about four new
Speaker:episodes worth of content going on in my head of things to
Speaker:share, things that happened and lessons learned and oh
Speaker:my gosh, so many things. So for today, I'm going to try
Speaker:and keep it focused on a couple of the lessons that I learned just this
Speaker:week with an event that I did. So just
Speaker:before I left on vacation, I got a kind of an
Speaker:unexpected request from somebody who wanted me to go
Speaker:and put on a vision board workshop for a team of
Speaker:theirs. And at first I
Speaker:started to turn it down because I thought, okay, I don't know how I'm going
Speaker:to fit this into my schedule with traveling. And they really wanted it to occur
Speaker:in July and I just was not going to be available in July. And so
Speaker:I gave them a date for August and after some
Speaker:negotiations back and forth, they came back and they were like, okay, you know what,
Speaker:we just really want to do this. And so August is fine. And I was
Speaker:really excited. I'm excited for the opportunity. I was excited about the fact
Speaker:that this opportunity occurred due
Speaker:to a referral. The opportunity occurred
Speaker:because I regularly share with others
Speaker:what I do, what I enjoy. And so even
Speaker:though they saw this opportunity come
Speaker:available and they knew it wasn't necessarily my exact niche,
Speaker:but they knew that it was still something within the realm of my coaching that
Speaker:I may be interested in, they were not afraid to share with me
Speaker:and offer me that referral. And so this is just kind
Speaker:of your gentle nudge and reminder that
Speaker:maybe not everybody is a client, but you never
Speaker:know who your references or referrals are going to be and where those are going
Speaker:to come from. And so you definitely want to continue
Speaker:to build up those relationships throughout your
Speaker:business. No matter what you're doing. You don't always need to approach everything
Speaker:of, how can I get a client today? Although that's really important. I don't
Speaker:want to discourage you from approaching that. Just be mindful of the
Speaker:fact that, hey, if they don't become a client, maybe they're an excellent referral
Speaker:source. So that was what happened. And I was
Speaker:asked to put on this vision board workshop, and so
Speaker:I want to share with you some of the lessons learned. So the first
Speaker:thing that I did as I was piecing this together
Speaker:is I started thinking, okay, I
Speaker:heard their request. Their original request was, I
Speaker:really want to have a workshop that will help everybody get
Speaker:through their second half of the year goals. I want to
Speaker:help them set their second half goals and do a vision board
Speaker:workshop. And I thought, okay, that sounds simple enough.
Speaker:That actually is totally up my alley. And then
Speaker:as the conversation kept going, and I was like, okay, well, when is this going
Speaker:to be? What is this going to look like? Because I'm thinking in my mind,
Speaker:is this like a half day training or something? Because
Speaker:you're asking to set half year goals for the
Speaker:second half of the year, which I'm going to assume, based on what was shared
Speaker:with me, that we've really got to think through what those goals are. And a
Speaker:vision board workshop. And I was like, that's a lot to cover.
Speaker:And he's like, no, I want to do it lunch and learn style. And
Speaker:I thought, that's a lot to cover in a lynch and
Speaker:learn. But I was like, okay, you know what? I'm up for the challenge.
Speaker:Let's see what we can do. And so I first had
Speaker:that in mind, and again, immediately
Speaker:when I was approached with that, I thought, okay, how am I going to do
Speaker:this? I just kept wrapping my brain around. Obviously, I know how
Speaker:to set goals. I've done vision boards. I
Speaker:coincidentally have previously planned to
Speaker:put on vision board workshops and goal setting workshops.
Speaker:So I have a bunch of material already
Speaker:that wasn't a problem. But I was trying to wrap my brain around a
Speaker:lunch and learn style and trying to combine these two things because
Speaker:it just felt like a lot. And so
Speaker:a couple of things. This was the first lesson that I wanted to share with
Speaker:you, all of you. First of all, hit the easy button.
Speaker:Don't make this harder than what it needs to be, right? The very first thing
Speaker:that I want to say is we all have
Speaker:something that we could share that if you were put on the spot
Speaker:and somebody said, hey, what's something that you could talk about for
Speaker:five or ten minutes to a group. There is something,
Speaker:there is some chunk of knowledge that you have
Speaker:that you could easily share with other people on the spot without having to
Speaker:put a whole lot of thought to it, right? There is some sort of skill
Speaker:set that you have or knowledge that you have that could easily be
Speaker:shared. Don't overthink
Speaker:that. Don't overanalyze that or try to perfect that or
Speaker:change that in any way. When you're asked for something and you know that you
Speaker:have a short amount of time in which to put it
Speaker:together, go back to your foundations, go back to
Speaker:what you know, there likely is something that you know very
Speaker:well inside and out that you could speak on. Don't
Speaker:be afraid to go back to that. So one of the
Speaker:things that I knew I could do was I was like,
Speaker:okay, what material do I already have that I could repurpose? Right?
Speaker:Because I knew I had already previously thought about this.
Speaker:And so I just
Speaker:thought of the second piece of this that I want to share. So the first
Speaker:lesson learned was just hit the easy button. What do you already have? What do
Speaker:you already know? What is something that you could just repurpose on the fly
Speaker:and get it done? Take the pressure and stress out of yourself. You don't
Speaker:always have to be creating something new or sharing something
Speaker:completely new with a group of people, right? First of all, I
Speaker:didn't know a lot about this audience, so is my ideal client going to be
Speaker:there? Maybe, but that wasn't necessarily why I was doing
Speaker:it. The other piece of that,
Speaker:you don't have to reinvent the wheel, right? Just keep it as simple as
Speaker:possible. So that was what I did was
Speaker:I started going back through I have a lead magnet that
Speaker:talks about setting goals and how to set goals. And I have a video that
Speaker:goes with that and a PDF workbook that goes with that. I grabbed that
Speaker:workbook and some of the key highlights from that content.
Speaker:And then I have some content from a workshop that I
Speaker:did several months back on how to create
Speaker:a self belief statement for yourself. Excuse me,
Speaker:you guys. My body just is
Speaker:like, you know what, you're going to be sick for a minute. So I
Speaker:apologize. But I have this
Speaker:content, and so I knew I could take
Speaker:pieces from each of these prior workshops that I've
Speaker:done and this prior content that I've created to create something for this vision
Speaker:board workshop. So
Speaker:that was what I started doing. This is something that I
Speaker:ask of my clients as well. Whenever we're talking
Speaker:about and they're saying, hey, there's something that I want to do
Speaker:to gain more visibility. There's something that I want to do to get
Speaker:more leads into my world.
Speaker:And they start talking about what it is that they want to create to do
Speaker:that and to generate that visibility and generate those leads. And one of my first
Speaker:questions is always, is there something that you already have,
Speaker:is there content you've already created that's going to allow you to hit that
Speaker:easy button that you don't have to redo? Is there something
Speaker:that you can repurpose? Definitely pull from that
Speaker:first, because several things, it's going to take the pressure off of
Speaker:you. Secondly, if you're able to show up and teach on
Speaker:something that you've already taught about in the past, it's going to be a lot
Speaker:easier for you. The third piece,
Speaker:if you're doing this because you're looking at visibility for
Speaker:leads, the other thing that this allows for you to do is
Speaker:to keep your content and what you're putting out for
Speaker:visibility consistent. Right. People
Speaker:need to hear the same things over and over before it
Speaker:finally clicks. And while it may seem like you're
Speaker:saying the same thing, like, oh my God, these people are just hearing me say
Speaker:the same thing. You don't know whether that person
Speaker:heard you say that last time or not. These could be new people showing up.
Speaker:So while you may have said it 100 times, you might have
Speaker:a first timer that shows up and they've never heard the information that
Speaker:you're going to share. They've never seen you before, they've never seen
Speaker:the service that you provide before, they're not familiar with your business. They don't know
Speaker:where to find you. You don't know that information. So
Speaker:it's okay to repurpose what you already know, what you've
Speaker:already done, what is comfortable for you,
Speaker:and redo that and there's nothing wrong with
Speaker:that. That was the first thing. The second lesson learned that I definitely want
Speaker:to share is part of the reason why I wanted to
Speaker:create this community is because I really did want this to feel like
Speaker:it's an opportunity for you to come into the
Speaker:group. And maybe if you do make some friends, you make some connections in here
Speaker:or whatever, you want to have
Speaker:kind of those cheerleaders for yourself, and not just cheerleaders,
Speaker:but also soundboards for yourself to kind of help you when you are
Speaker:going down a rabbit hole and you're spinning your
Speaker:wheels. It's really important that if you do have somebody that you're able to
Speaker:use as, like an accountability partner or a sounding board
Speaker:or whatever it is, you want to have those kind of people in your life
Speaker:that can help you kind of gather those thoughts so you can
Speaker:kind of rein things in and hone things in, even if you are working with
Speaker:a coach. I've got a couple of coaches that I'm working with, but I was
Speaker:like, I just need to rattle this off and I don't
Speaker:necessarily need to message my coach and get on a
Speaker:call. I didn't even necessarily need all of that. But
Speaker:I do have other people in my
Speaker:life who have service based businesses that I regularly
Speaker:talk to and connect with. And so I was able to say to them, hey,
Speaker:I got this request. Here's what they're asking. I feel like it's too
Speaker:much. Help me rein in in my mind
Speaker:what I could do for this, like, where I would even start if
Speaker:I'm talking about how to create goals for the second half of the year and
Speaker:squeeze in a vision board. And so we were able to kind of quickly talk
Speaker:through that. And in like five minutes, I was like, oh, you know what? I
Speaker:already know what this agenda looks like. And
Speaker:that made it significantly more simple. When I went to go repurpose that
Speaker:content and I looked at prior content that I had already created, I was able
Speaker:to kind of look at those notes that I jotted down of a potential agenda
Speaker:and go, yes, you know what? I've already got content created for
Speaker:this piece, and this piece, here's what I can keep. Here's what I can let
Speaker:go of. It made things so much
Speaker:simpler. So that's the lesson learned. Number two. The first one
Speaker:is that hit the easy button. We've all got something that we already
Speaker:know. Don't try and create something new.
Speaker:I kind of started to try and go down that spiral when this
Speaker:first got requested of me. I kind of was like, oh, let
Speaker:me try something new I haven't done before. And then I was like, Wait, why
Speaker:am I adding that pressure to myself? Keep this simple. Keep this easy. Do the
Speaker:same thing you've already created before. You've already got a lead magnet talking
Speaker:about what is important to outline in your goals. Use
Speaker:it. The second thing is, again, something
Speaker:I talk about a lot is having that community around you and
Speaker:having that support system around you or the coaches
Speaker:or whatever it is, so that you don't spiral
Speaker:and go off a cliff and go down that rabbit hole that you don't
Speaker:need to go down. So the next piece of this once I got
Speaker:to the vision board workshop, I quickly realized that my
Speaker:audience wasn't quite who I necessarily thought they were going to
Speaker:be. Nothing wrong with that, by the way. I actually had some
Speaker:folks in that workshop who were super
Speaker:excited to be able to partake in the
Speaker:workshop. And
Speaker:it's always nice when you show up to something like that and somebody is
Speaker:super excited and their energy is high
Speaker:and they want to capture all the things that you're saying,
Speaker:and they want to engage as you're teaching. It just
Speaker:makes it so much more enjoyable. So I had some folks
Speaker:who really were excited to be there. The
Speaker:audience was different than what I expected, so I had to adjust
Speaker:a little bit. I could kind of tell as I started sharing, I was
Speaker:like, you know what? I don't think everybody in this room
Speaker:is necessarily a business
Speaker:owner or somebody who is responsible for generating
Speaker:their own income or commission. I
Speaker:thought a lot of my audience was going to be a lot more real estate
Speaker:agents
Speaker:in the mortgage industry, but like on the sales side,
Speaker:that was not necessarily the case. I had a
Speaker:mix, so I had to be cautious of that. Right. I think
Speaker:really understanding who your audience
Speaker:is is super important. And the lesson learned here for
Speaker:me was it became
Speaker:really clear as I was working with folks
Speaker:and we were talking about their goals, and we start working on their vision board,
Speaker:the clarity of
Speaker:who my ideal client is and
Speaker:the level in which they are on. And so
Speaker:when I say things like, I know that who I'm talking
Speaker:to is a really ambitious woman
Speaker:who does a lot, who probably has worked two or three
Speaker:jobs all at the same time in the past. Who's. Probably working a full
Speaker:time job and has a side hustle who's probably worked a full time job, has
Speaker:a side hustle and a kid and right. And does 50 million
Speaker:things, that's who I'm talking to. And I know
Speaker:that. And that clarity just got to become so much more clear as I was
Speaker:doing this workshop of who exactly my ideal
Speaker:client is and who my audience is and who I want to
Speaker:make sure that I'm calling out and speaking to,
Speaker:and the level of client that I want to work
Speaker:with. Because I hear so often from people saying, man, I
Speaker:am just so sick and tired of and I'm going to go through a quick
Speaker:list just of some of the ones that I heard in the last week. Okay?
Speaker:I'm sick and tired of people who don't want to buy. I'm sick and tired
Speaker:of people who don't want to invest in themselves. I'm sick and tired of people
Speaker:who just don't want to put their health first. I'm sick and
Speaker:tired of people who only show up
Speaker:partially
Speaker:tired of people who sign up and then don't show at all.
Speaker:I think those are probably the top. Those are the top I'm wanting people
Speaker:to buy. I'm tired of people not being ready, people not
Speaker:wanting to put their health first. These were some of the most common
Speaker:complaints just this week that I heard from people in my
Speaker:world. And what I want to say to that is
Speaker:it makes me ask, are you talking to your
Speaker:ideal client? Are you being the person
Speaker:that attracts your most ideal client?
Speaker:Because if you're not, if every time
Speaker:you go out there to gain some sort of traction or visibility
Speaker:and you're saying something different because you're trying to teach something new and you aren't
Speaker:keeping it consistent, what kind of leads are you
Speaker:attracting, right? If you're feeling like,
Speaker:god, I'm so tired of this person doesn't want to buy. And they're telling me
Speaker:that they're not there yet. They love listening
Speaker:to me, but they're not at that point in their life. They don't want to
Speaker:make a change. They don't want to do this or that. It's probably not your
Speaker:ideal client. So I would go back to, what are
Speaker:we saying? Who are we being? Where are we setting
Speaker:ourselves up at? Are we putting ourselves into the places where
Speaker:our client, our ideal clients are going to
Speaker:be? Yeah. All of those questions. And that
Speaker:clarity just really came through for me as I was doing this
Speaker:workshop, because I had such a mix of
Speaker:participants who were there that I could really
Speaker:see, okay, this is the person, and this is
Speaker:where they're at. And where they're at in their goals and what they want to
Speaker:work on and how they view opportunities in life.
Speaker:I had such a wide array and a really big
Speaker:mix that it really
Speaker:gained some clarity. So that's number
Speaker:three is to think about your audience, who you're talking
Speaker:to, and making sure that you're becoming the person and putting
Speaker:yourself in the places where you're going to find your ideal client.
Speaker:The other lesson learned. It
Speaker:just hit me, and then I just lost it. Okay, well, I'll
Speaker:keep talking, and it'll come back to me. Hold on. Iced coffee break?
Speaker:Yeah. That was such an interesting thing, because one of the other
Speaker:I've been asked in the past, like, why I don't coach men,
Speaker:and I have nothing against coaching
Speaker:men. I wouldn't be opposed to it if somebody approached me and
Speaker:was like, hey, I'm interested in what services that
Speaker:you offer. No problem. But it was
Speaker:interesting as I was doing this, just how clear
Speaker:it is for me that it's not that
Speaker:I can't it's just very clear that
Speaker:naturally, the person that I'm speaking to, the person that I'm going to attract, the
Speaker:person I'm going to being is that ambitious woman. That was just as clear as
Speaker:day. Oh, this was lesson number four. You see, I knew
Speaker:if I just kept on talking that I would remember
Speaker:lesson number four. You
Speaker:aren't going to get the clarity that you need
Speaker:and be able to build up what you want, the
Speaker:content that you want, the clarity that you want, the exposure that you
Speaker:want if you aren't going out there and taking action to do
Speaker:it. In other words, as I'm sitting here saying, hey, it
Speaker:became apparent to me that I wasn't really sure if my ideal client was in
Speaker:the audience. I had this big mix. I wasn't
Speaker:sure if I was hosting this in a format
Speaker:that I would have chosen as my first option. It ended up working out
Speaker:totally fine. By the way, as I'm saying all these things,
Speaker:I'm also here to say that if I had not done it,
Speaker:I would not have these lessons learned. I wouldn't
Speaker:now have a whole new package of content that I was able to
Speaker:repurpose and throw back together. If you were to ask me to
Speaker:host the same workshop ten more times in the next two
Speaker:months, I could do it on the fly like that because now I know exactly
Speaker:the pieces that I want to leave in there. I already have all the
Speaker:materials. They are created. I know what I'm going to say. I
Speaker:know now that I've done it, what pieces were missing, what pieces need added,
Speaker:what pieces need taken out. They just didn't even need to be there.
Speaker:But that clarity comes with action, right? That clarity
Speaker:is going to come with the more times that you do something, the
Speaker:more times that you do put yourself out there and you're working towards
Speaker:recreating this content. So it's super
Speaker:important. You can sit behind your computer screen all the time and
Speaker:worry about if your website is perfect and if your landing pages are
Speaker:perfect and whether or not you've got this and that and
Speaker:how many networking meetings did you attend. And by the way,
Speaker:that's a good thing if you're attending the networking meetings.
Speaker:But again, it's the action. What are you doing at the meetings? Who are
Speaker:you sitting by? Who are you talking to? Who are you talking to about the
Speaker:things that you just did? If you just held and this was one of the
Speaker:thoughts that I just had, if you just held a vision board workshop, when
Speaker:you go to your next networking meeting, are you going to share that you just
Speaker:did that and you'd love to offer it again? You're damn right you're going to
Speaker:say that. Absolutely. That's what you're going to share. And
Speaker:now you're going to get to say, hey, I honed that in, and I absolutely
Speaker:could do this for another team
Speaker:anytime. I could do this tomorrow. But you're not going to have that clarity,
Speaker:and you're not going to be able to do that if you're still sitting at
Speaker:home behind your computer and you're not taking action and you're not
Speaker:doing the things right. So I think that that is
Speaker:just a really important
Speaker:lesson. So those are my top
Speaker:four lessons learned just from this week, from
Speaker:one opportunity, for one event that I did. Like I said,
Speaker:I've had a lot going on since I've been traveling, and so
Speaker:I'll be sharing those here in just a minute as well. But I really wanted
Speaker:to share some of those lessons learned. If any of that
Speaker:resonated with you or if you're here in the group, please comment
Speaker:below. I'd love to hear what you guys think, if
Speaker:you've experienced this as well, where maybe
Speaker:you thought you had it all together and then you
Speaker:realize, hey, I've got a lot of lessons learned and a lot of opportunity here
Speaker:that I didn't necessarily expect. So that
Speaker:was this week. As you guys know, I shared in the group that one of
Speaker:the things that I'm working on is putting
Speaker:together a retreat. So I want to talk about this
Speaker:because this is pretty big on my list.
Speaker:So here's the deal. While I was away,
Speaker:I was working on putting together a retreat because I knew it
Speaker:was summertime. And I'm like, man, we are coming up on fall quick.
Speaker:I don't know where the summer is going, but it's just disappearing and we're coming
Speaker:up on fall quick. And I knew that I wanted to have something planned out.
Speaker:So started piecing some things together. I
Speaker:identified a location. Actually, I had a
Speaker:couple location options picked out and by
Speaker:location they were the same locale, two different
Speaker:airbnbs, both absolutely incredible and amazing
Speaker:and great for a retreat. And so I was looking
Speaker:at that. I had talked with a chef so that I could understand
Speaker:pricing and opportunities, because one of my thoughts was
Speaker:food and how all of that would work. If you've listened
Speaker:to my podcast series about retreats and some
Speaker:of the things that I enjoy and what works well and what doesn't, then you
Speaker:know that a big component of that is just bringing out food.
Speaker:I had also started working on some excursion
Speaker:opportunities. Here is where
Speaker:that I I want it
Speaker:to occur in Colorado. I know that I want it to occur in fall. If
Speaker:you haven't been to Colorado or anywhere near the Rockies
Speaker:in the fall to peep the aspens and see all the incredible,
Speaker:amazing colors, then you are missing out because
Speaker:it's truly, truly incredible. It's absolutely
Speaker:gorgeous. It's something to see. And so I
Speaker:really wanted to capture that feeling and that
Speaker:vibe and get that fall aspen peeping
Speaker:thing. So I was looking at the first week of
Speaker:October. I don't want to go any later than that
Speaker:because at the higher elevations, of course, you
Speaker:run the risk of snow already occurring that time of year
Speaker:easily, actually. But you also never know. Like it varies from year
Speaker:to year. One year, it could already be snowing in
Speaker:September. Another year, who knows? Who knows? We
Speaker:can't plan for the weather, okay? But obviously
Speaker:the later in the year that you get, the riskier it gets and you miss
Speaker:out on seeing the amazing fall foliage that I wanted to
Speaker:see. Here was the problem. It's now
Speaker:August and it was going to mean that
Speaker:October, it's not even two months. And I would need to
Speaker:get people enrolled and get participants and they would need to
Speaker:plan how are they going to get there, what's their transportation going to look like.
Speaker:And one of the things that I always, always want to offer is I
Speaker:think it's important to me everybody manages
Speaker:their cash differently, everybody manages their finances differently.
Speaker:So I always want to offer some sort of payment plan whenever
Speaker:I have that option to do so. And when I started thinking about
Speaker:that, and again, because I'm clear on who my ideal client is, and I
Speaker:recognize that the majority of the time my ideal client is. Going to have a
Speaker:job in a side hustle. That means that they probably
Speaker:have a regular income
Speaker:that's maybe biweekly or whatever that might look like. But when I
Speaker:started adding that up, I thought, okay, that's only four or five
Speaker:opportunities for a payment, maybe four between now
Speaker:and when they would need to get there, and that doesn't include their
Speaker:transportation there. When I started piecing that together and the
Speaker:amount of planning, I decided that I needed
Speaker:to make a decision if I was going to be able to make this happen
Speaker:the first week of October or not. And I decided for
Speaker:now that I just don't see it. I don't see it.
Speaker:For a little while, I kind of thought, well, you know, what? If it ends
Speaker:up being a small retreat and there's only three or four of us, that's totally
Speaker:fine. I honestly wanted this to be a rather intimate experience anyways
Speaker:with, like, no more. But I'm
Speaker:still concerned about
Speaker:if that's feasible to make happen in two
Speaker:months. So if you're super interested, reach
Speaker:out to me. Like I said, I have those two locations. I
Speaker:actually spoke even though they were on airbnb. They're ran by some
Speaker:management companies, and I actually spoke with them direct
Speaker:because I would like to build that relationship so that I can still
Speaker:plan something, and I don't necessarily want that to be through.
Speaker:I mean, sometimes it's good to go through those websites and sometimes not. That
Speaker:varies. Anyways, reach out to me.
Speaker:I'm willing to see what kind of traction it gets
Speaker:to see if it's even feasible. But as of right now,
Speaker:I don't want to hit the button and reserve that. I just don't think it's
Speaker:a lot of time for folks, and I think that that's important when you're planning
Speaker:to launch something and you know
Speaker:who your participants are likely to be
Speaker:and whether or not that's feasible. I just think there's a lot of
Speaker:considerations there. So a part of me is sad, really
Speaker:sad, but it's going to be okay. I've kind of come
Speaker:to terms with it. So what does that mean? Well,
Speaker:in some ways, that opens me up. That means I can plan
Speaker:something bigger for the spring or summer. I will tell you that I already happen
Speaker:to know that I basically live my very best life in the spring
Speaker:and summer. Those are my seasons. I know
Speaker:a lot of people are like, no, it's the fall and it's Halloween. And I'm
Speaker:like, Halloween is one day, and it's really not my
Speaker:jam. Yeah, no. Overall,
Speaker:I'm all about sunshine. Sunshine
Speaker:and water. I need to be near water. I need to be in the sun,
Speaker:and that is that. Okay, so that's the first
Speaker:thing. The other thing that I wanted to mention,
Speaker:if you are in the group, tomorrow is a Saturday, which is sell
Speaker:Yourself Saturday. I don't think we had anybody participate last oh, wait, yes. We did.
Speaker:We had one participant last week. Please
Speaker:feel free to share any of your newest
Speaker:guys. Listen, it can be anything. Actually, there's a
Speaker:couple of folks in the group that it just
Speaker:made me realize that I could totally help share what they're
Speaker:doing in the group, as if even if it's
Speaker:local to where you're at and you're like, oh, well, I'm not where Janelle
Speaker:is. Share it in the group. You never know who is in the
Speaker:group.
Speaker:Please feel free to use the sell yourself Saturday. That's what
Speaker:they're there for. And the last part
Speaker:is I had mentioned while I was away,
Speaker:while I was traveling, that I was going to be working on some
Speaker:new opportunities for some new group members and that is still in
Speaker:the works. I just got a little bit behind. Like I said, I got
Speaker:back and I got sick and then
Speaker:it's just kind of taken me and my body a little bit of
Speaker:time to get back up to speed, but I'm getting there and that is still
Speaker:happening. So I'm super excited. Okay, I think
Speaker:that that about wraps up everything that I wanted to share with the
Speaker:group today. I know I kind of rambled on really quick, but I hope
Speaker:that you all enjoyed this Friday coffee chat and that you
Speaker:walked away with some of these lessons learned. I think the biggest lessons learned
Speaker:lesson learned is to definitely always
Speaker:be looking out for both a referral source as well
Speaker:as a client and continue to
Speaker:build those relationships, continue to take action
Speaker:and hit the easy button whenever possible. Just hit
Speaker:that easy button. Anything that you can repurpose, just like I'm doing
Speaker:right here today, is I'm recording this live in the group
Speaker:and it'll get aired on the podcast. Man
Speaker:guys, stop making things hard on yourself.
Speaker:All right, well, until next time, remember, keep making
Speaker:shift happen. Hey, shifters,
Speaker:thank you so much for tuning into another episode of A Whole Lot of Shift.
Speaker:If you heard something today that inspired you or resonated with you,
Speaker:please head over to itunes and leave us a review to help others as well.
Speaker:Your review helps me give as much motivation and inspiration as I
Speaker:possibly can. And don't forget, you can catch all the outtakes
Speaker:bonuses, special live stream interviews, and much more
Speaker:over at A Whole Lot of Shift facebook group. Until next time,
